As a result of inspiration and creativity that led to the delicate design on the packaging, along with the added value from the beautiful story behind the design, the work of SCGP designers has continually been accepted in the international competition. Among 345 packaging from across the globe, this year The Shining Moonlight (Mooncake 2020) won the Worldstar Global Packaging Award 2021 in Luxury Packaging category won the Certificate of Merit – WorldStar 2021 in Point of Sale category from the World Packaging Organization (WPO).

‘The Shining Moonlight’ is a moon cake packaging which was inspired by the shape of the Chinese Lantern symbolizing richness and vitality. This eye-catching packaging signifies good fortune with the use of red and gold—the colors that represent auspicious start and prosperity in Chinese belief. Moreover, a rope handle and an open lid makes it convenient to use. The packaging itself is reusable and later can be recycled into raw material for papermaking.

                The awards are the pride of SCGP because it shows the potential, ability, and professionalism of SCGP designers in developing products and services that can serve all needs of the customers. SCGP is ready to be the packaging solutions for all consumers.