Fest by SCGP organized an open house, inviting press to explore innovations and sustainable food packaging solutions. It has showcased its readiness to tap into the ready meal, chilled fresh meat, and vending machine markets, highlighting robust production capabilities and quality team, ready to cater to the growing demand for sustainable food packaging.

Mr. Kitchai Tassanavinyu, Foodservice Packaging Solutions Manager at Thai Paper Co., Ltd. in SCGP, said that the processed food market is continuously growing, especially in the ready meal and fresh meat segments. This growth is driven by a lifestyle that demands increased convenience in ready meal consumption and eco-friendly packaging that maintains the product’s quality without affecting manufacturing processes. Euromonitor predicts that by 2023, the processed food manufacturers in the ready meal and fresh meat product sector will have a packaging market value of about 2,729 million baht annually.

“Fest by SCGP” has tapped into the ready meal and fresh meat market through close collaboration with individual clients at every production stage to comprehensively cater to their needs. Recently, Fest by SCGP has developed innovative packaging solutions, including a chilled fresh meat paper tray “Fest Fresh Pak”, which preserves the freshness of meat according to standards. It remains robust and stable even in humid conditions. Made from renewable materials, at least 80% of its content has been certified by the SCG Green Choice label. Another innovation by “Fest by SCGP” is the chilled food ready meal tray “Fest Redi Pak”. It has been co-developed with Reo’s Deli to innovate packaging that maintains the freshness and taste of food. It can be directly microwaved without needing to remove the cover, efficiently retaining heat, thus reducing the time and energy used to heat the food. Fest by SCGP set a target of capturing a 10% market share for ready meal and fresh meat packaging by 2028.

Furthermore, Fest by SCGP offers consultation and solutions, providing ideas for food manufacturers to assist them in selecting packaging that aligns well with production processes and popular automated systems. Fest by SCGP has partnered with “Tao Bin” to develop the “Fest Vending Pak,” the paper cup for vending machines. Produced from high-quality paper, these cups are durable, maintain their shape, and come with beautiful, clear prints. The solutions allow clients to easily adjust designs to suit their seasonal marketing campaigns. This partnership helps reduce imports, enhances delivery efficiency, provides flexibility, and minimizes storage space.
Given its production capacity across its four manufacturing bases and expertise in food packaging innovation, Fest by SCGP is poised to expand collaborations with food manufacturers. SCGP assures customers of cleanliness, safety, and environmental friendliness. This approach not only bolsters business growth but also improves the quality of life for people and collectively contributes to a sustainable environment.